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First Blog Post!

Posted on 29 March 2020

Hello, we are Fractalize Eco Boutique!

For the past 15 years, Fractalize has been bringing eco-fashion to the people of California and beyond. With 4 different locations and years of festival booth experience, we have learned so much that we want to share with you!

Our Brick & Mortar store is nestled along the California coast in the beautiful town of Fort Bragg. We’re an earth-conscious clothing and accessories boutique with everything from hemp and bamboo to upcycled materials, and our carefully selected brands are all designed with the preservation of Mother Earth in mind. 🌎♻️❤️

We are so excited to expand our outreach with our new blog!

The Birth of Fractalize 

Have you ever wondered who made your clothes, or how they were made? 

Fractalize was started because we found out the hidden truths that the fashion industry doesn’t want you to know. Destruction of natural resources, exploitation of workers, and so much more that most people never hear about. Our curiosity turned into anger and frustration, but we used that momentum to find another way!

We’re creating this blog to educate and empower you to make an informed decision about what you buy. Our dream is to start an open discussion about the fashion industry and its impacts, ever-evolving as we build the eco movement together.

Our Mission

Our mission is to educate, inspire, and lead the way into the future of fashion. We want to help save the planet!



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